Last Updated on January 31, 2025 by SampleBoard
There’s no reason to deny the obvious: being present on the Internet as a professional today is not a whim but a necessity.
The world changed rapidly a couple of years ago when Covid-19 came into our lives.
Since that moment, people have revised their approach to doing business, and today, we can confidently say that every entrepreneur should be visible and strengthen their presence on the Internet space.
Accordingly, competition began to grow along with the desire to continue generating new orders and expanding the customer base.
It was inevitable. When entrepreneurs found themselves in a "cage," all they had left was to promote their brand online.
Competing with others can become a real challenge for untrained users, especially for those who have never encountered the development of their business pages on social networks before.
You can't do without Instagram. In the modern world, this platform has become, in some ways, a haven for creative people, businessmen, and influencers.
A vast, diverse audience from different countries and many tools for creating content and developing an account made it what we know today.
Being influential on Instagram means success, and if you’re striving for impressive results and popularity not only here but also beyond the limits of a single platform, this is what you need.
But here's the question: How can you boost your page and attract an audience?
The key word is engagement. Forget about the old rule "more followers, more success"; today, this rule is terrible.
Engagement is the king on IG 2023. Metrics that affect engagement are what you need to expand your network and level up your account as a whole.
From today's article, you’ll learn what engagement is, what metrics are important, and how the option to buy Instagram comments can help you strengthen your position from scratch. Keep reading!
Let's start with the base: in simple words, engagement is the total number of likes and comments under your post divided by the number of subscribers.
This is one of the leading indicators by which you can analyze how often users, especially subscribers, interact with your content.
This metric is more qualitative and personalized than the number of subscribers, likes, and comments.
Engagement includes the essential data needed for a competent analysis of audience interaction and monitoring of your marketing strategy and its effectiveness.
To measure your engagement rate, you’ll need a unique calculator or a simple formula: add the likes and comments per post, divide that by the number of subscribers, and multiply that by 100.
Which rate is reasonable? The average engagement for most accounts is from 1% to 3%.
If you see such numbers, then everything is fine. But, of course, it is always possible to do better. For example, 5% or more is a very high rate.
It's time to dive headlong into promoting and optimizing your page to improve the basic statistics metrics.
But first, let's figure out which of the three indicators - likes, comments, and subscribers are the most important for IG pages.
It may seem that attracting new followers is the most challenging part of the promotion, but there is little truth to this.
Getting subscribers is a little easier than it seems at first glance. Clients, colleagues, and design lovers often subscribe to designers from scratch.
Their involvement does not take much time and effort; usually, this process goes smoothly.
In this plan, you can use your other social networks, messengers, and much more to invite friends to your new page.
As for likes, getting them is also not a headache. Clicking on the "heart" is much easier than doing anything else.
Plus, likes are often a signal of interest from potential partners, advertising groups, and interested users who would like to support you or cooperate in the future.
That's why getting likes is not difficult: they are fast and easy from users' point of view.
Imagine: to leave one comment, the user must distract himself, figure out what to write, and do it.
This process looks much more energy-consuming in people's minds, so comments are a challenge for creators.
You need to get a user to leave a comment or express their emotions or opinions through text. Creating engaging content is not always possible, and sometimes readers become lazy.
That's why we decided to discuss getting comments to improve engagement.
It doesn’t matter in which niche you plan to advance - the methods we’ll discuss below are universal and can be used by you regardless of the subject of the account.
Timing is your most loyal friend and helper in expanding your web visibility and building an audience.
Without exaggeration, according to statistics, the right time for publishing attracts a lot more user interactions than other organic methods.
It is also essential to consider your initial goal—to reach as many potentially interested users with the design as possible.
However, it is essential to understand that you need to get as many views of posts as possible to attract the target audience.
Let's start with the first one: according to recent research, the ideal time to publish is around noon on weekdays.
This rule works, considering that most users use a mobile application to view the feed. They can come in during a subway/bus ride, work breaks, lunches, etc.
However, many experts recommend publishing late afternoon, when students and office workers return home and have time to scroll feed.
However, despite these data, it is essential to remember that this time is not universal. That is, your audience can choose another time for online activity; in this case, you need to adjust to them.
Therefore, we recommend determining the ideal time for your posts yourself. Do a short experiment: publish several posts daily at different times throughout the week.
In the end, you’ll see the result of your work, and you’ll be able to assess when the audience interacts most actively with your content.
Experts say that ideally, at least 2-3 posts should be daily. That's how it is - if your account is fresh, it’ll be great to fill it with content and stay active for a long time.
But it doesn't always work out because, at first, finding new topics for posts may be challenging.
In this case, don’t hesitate to analyze competitors' publications and take successful ideas of posts from them; this is normal at first.
Let's move on to a method that will help you get as many comments as you need quickly, simply, and without your active participation.
Yes, it happens, and it's not a fairy tale. We’re talking about the opportunity to buy comments - this option is available to everyone regardless of the marketing budget.
This method is much cheaper than hiring specialists or targeted advertising, but the result is no less high-quality and long-term.
Plus, all user interactions are genuine; real people write them for real people.
It's like delegation. You give the provider the task of increasing comments, and he does it for you.
You don’t have to direct the company's specialists or control the delivery, which is convenient in terms of saving time and resources for other important tasks that you set for yourself.
For example, you could spend this time forming a content plan for a week or developing a new design project to attract a new audience.
Not all companies are conscientious and can provide high-quality support to creators. Before placing an order, you must analyze the company's website and study reviews and guarantees.
Buying fakes instead of actual commentaries (as we discussed earlier) will be bad for your statistics.
Comments from bots look about the same, they’re "empty", and the security service quickly monitors such activity.
To avoid such problems, spend a little time studying the site and its rating. Be sure to compare prices—they shouldn’t be too high or too low, ideally the average price in the market.
Don't be afraid to invest, but don't forget that this is only as additional support.
Be active, communicate with users, create high-quality content, and then you can improve engagement and raise your designer account to a new level!